Cookie Policy

Last updated: 5 July 2026

This Cookie Policy explains how Active Reset uses cookies, pixels, tags and similar technologies when you visit our website.

Active Reset is operated by Clavis International Trading Limited, Hong Kong.

Our contact details are:

Active Reset
Operated by Clavis International Trading Limited
1301-02, Easey Commercial Building
253-261 Hennessy Road
Wanchai, Hong Kong
Email: info@active-reset.com

1. What Are Cookies?

Cookies are small text files placed on your device when you visit a website.

Cookies and similar technologies help websites work properly, remember your preferences, understand how visitors use the site, measure marketing performance, and show more relevant advertising.

Similar technologies may include:

Pixels
Tags
Scripts
Local storage
Device identifiers
Tracking links
Analytics tools

In this policy, we refer to all of these as “cookies” or “tracking technologies”.

2. Why We Use Cookies

We use cookies and tracking technologies to:

Make our website function properly
Remember items in your cart
Support checkout and payment functionality
Improve website speed and performance
Understand how visitors use our website
Measure product page and checkout performance
Improve our marketing and advertising
Show relevant ads on platforms such as Facebook and Instagram
Measure Meta and Google ad performance
Send relevant email marketing through Klaviyo
Support abandoned cart and checkout reminders
Improve the customer experience

3. Types of Cookies We Use

A. Strictly Necessary Cookies

These cookies are required for our website to work.

They may be used for:

Website security
Cart functionality
Checkout processing
Payment processing
Order fulfilment
Login or account functions
Fraud prevention

You cannot usually disable these cookies through our cookie banner because the website may not work properly without them.

B. Analytics Cookies

Analytics cookies help us understand how visitors use our website.

We may use tools such as:

Shopify analytics
Google Analytics 4
Google Tag Manager

These cookies may help us understand:

Which pages people visit
Which products people view
How users move through the website
Where customers leave the checkout process
Which marketing campaigns are performing
How to improve website layout, speed and conversion

C. Marketing and Advertising Cookies

Marketing cookies help us measure and improve advertising performance.

We may use tools such as:

Meta Pixel
Facebook and Instagram advertising tools
Google advertising tools
Google Tag Manager
Klaviyo tracking

These technologies may collect information about:

Products viewed
Add-to-cart activity
Checkout activity
Purchases
Ad clicks
Page views
Device and browser information
Website interactions

This helps us show relevant ads, create retargeting audiences, measure conversions, and avoid showing irrelevant advertising.

D. Email Marketing Cookies

We use Klaviyo for email marketing, signup forms, abandoned cart emails, abandoned checkout reminders and customer communication.

Klaviyo may help us understand:

Whether you subscribed to our email list
Which emails you opened or clicked
Which products you viewed
Whether you started checkout
Whether you purchased
Which recovery content or offers may be relevant to you

You can unsubscribe from marketing emails at any time by clicking the unsubscribe link in our emails.

4. Specific Tools We May Use

Our website may use the following tools:

Shopify

Used to operate our ecommerce store, checkout, cart, payments, order management and basic store analytics.

Google Analytics 4

Used to understand website traffic, customer behaviour, page performance and ecommerce activity.

Google Tag Manager

Used to manage website tags and tracking scripts.

Meta Pixel

Used for Facebook and Instagram advertising, retargeting, conversion tracking and campaign measurement.

Klaviyo

Used for email marketing, popup forms, customer segmentation, abandoned cart reminders, abandoned checkout reminders and product-related emails.

5. Cookie Consent

When you visit our website, you may see a cookie banner asking you to accept, reject or manage non-essential cookies.

Strictly necessary cookies are required for the website to function.

Analytics, marketing and advertising cookies may only be used where permitted by applicable law and, where required, after you have given consent.

You can change your cookie preferences at any time through our cookie settings tool, where available, or by adjusting your browser settings.

6. Managing Cookies in Your Browser

Most browsers allow you to control cookies through their settings.

You can usually:

Block cookies
Delete existing cookies
Set cookie preferences
Block third-party cookies
Receive alerts when cookies are used

Please note that blocking some cookies may affect website functionality, including cart, checkout or payment features.

7. Third-Party Cookies

Some cookies may be placed by third-party services that we use for ecommerce, analytics, advertising, payment processing, shipping, or email marketing.

These third parties may process information according to their own privacy policies.

Third-party services may include:

Shopify
Google
Meta
Klaviyo
Payment providers
Advertising platforms
Analytics providers

8. Retargeting and Advertising

We may use cookies and pixels to show ads to people who have visited our website, viewed a product, added a product to cart, started checkout, or interacted with our marketing.

For example, you may see Active Reset ads on Facebook, Instagram, Google or other platforms after visiting our website.

This is known as retargeting or remarketing.

You can manage advertising preferences through:

Our cookie banner, where available
Your browser settings
Facebook and Instagram ad settings
Google ad settings

9. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our website, technology, marketing tools, legal requirements or business operations.

The latest version will always be posted on this page with the updated date.

10. Contact Us

If you have any questions about this Cookie Policy or how we use cookies and tracking technologies, please contact us: